Brighten your day with Alumbra wine!

Learn about our small family owned operation:

Rodriguez Family Vineyard Estate - La Viña


    All of Alumbra's fruit comes from our family owned estate vineyard located in Dayton, OR. Planted in 2005, Rodriguez Family Vineyard is truly family owned and operated.  Located in the heart of the Willamette Valley wine country.  

    Our promise to our community is to care for the land responsibly using sustainable farming practices to produce the best quality fruit possible.

Winery - El Vino


    Alumbra Cellars is the newest Latina Label in Yamhill County.  President & Owner Elena Rodriguez leads Alumbra Cellars, Inc. Alumbra Cellars produces and bottles its wine at a custom crush winery in Carlton, OR.

    Elena is thrilled to announce the official launch of her first Oregon wine label, Alumbra Rosé!  Click “Shop Now” to purchase. 

    Our Alumbra Rosé has a fruit-forward aroma.  Serve it chilled, perfect for the summer days!  Don’t miss out, we produced a small batch of 66 cases.  Don’t delay get your Rosé. Cheers! Salud! 

    Alumbra is the Spanish meaning for “To Shine Forth”. We hope our Oregon wine will shine some happiness to your wine tasting experience!

Owner - La Dueña


    Born and raised in Yamhill County Elena graduated from Dayton High School.   She is the President & Owner of Alumbra Cellars.  In addition she also oversees operations for the family estate vineyard. 

    Elena's vision is to share two important aspects of her life through Alumbra Cellars.  Her Mexican American heritage and her Oregon roots. 

“I want to strive to connect people with the vineyard, and not just the tasting room.” - Elena Rodriguez 


Oregon Wine History Archive Interview with Elena Rodriguez, President & Owner of Alumbra Cellars, Inc.